Logo design process - Tier 1
Design of logo and basic brand visual exploration. This tier assumes that client has done some brand and/or strategy work and is able to provide info about the brand, likes, dislikes, competitors, and some direction from the start. Logo to be static, designed for screen and print. Typically completed in three rounds.
Round one
Review industry / competition visual identities - logos, colors, typography
Three unique logo design options created, presented in black and white
Three unique brand color options created
Client review to pick logo and color direction and provide any additional feedback
Round two
Modifications and fine tuning to logo, colors
Revised logo and presented in color
Client review
Round three
Time for an additional edits if needed
Finalize and package logos and guideline docs
Delivery
Final logos in multiple formats, colors, and sizes (png, svg, pdf)
Color pallete and color guidelines
Additional edits after round 3 may be bill at hourly rate of $85/hr
Contact me to start a project or request pricing
Add ons*
Typography audit
Typography guidelines for UX, Print
Social Media & Paid Media audit
Social Media & Paid Media visual templates and guidelines
Custom brand icons
Photography audit
Stock photography gallery and guidelines
*Additional cost + time required